Press Release
“Beginning in February 2012, DC Comics will be launching BATMAN BEYOND UNLIMITED, a monthly print periodical which will collect chapters from various digital-first series. Releasing weekly, JUSTICE LEAGUE BEYOND and BATMAN BEYOND will come out as individual chapters prior to (and in conjunction with) the collected, 48-page monthly BATMAN BEYOND UNLIMITED print edition.
“JUSTICE LEAGUE BEYOND is from the creative team of Dustin Nguyen and Derek Fridolfs, adding Batman (Terry McGinnis) to the team of superheroes to combat a Neo Goath-related enemy. And in BATMAN BEYOND, from Adam Beecham and Norm Breyfogle, McGinnis and Bruce Wayne face an onslaught of Jokerz – and the return of an old foe.
“DC Entertainment has previously released digital-first series including BEYOND THE FRINGE, as well as the limited run of BATMAN: ARKHAM UNLEASHED and BATMAN: ARKHAM CITY, which was recently collected in a hardcover release last month. BATMAN BEYOND UNLIMITED marks the first time that DC Entertainment is launching an ongoing series digitally ahead of its planned monthly print release.”
Grey’s Thoughts:
This actually reminds me of what Marvel attempted to do with Spider-Girl near the end, moving the character to digital and then releasing the print editions later as larger volumes. Unlike what happened to my Spider-Girl, however, I expect this method to actually work in this case. Digital is booming now in a way that it totally wasn’t a few years ago when Marvel tested the waters, and not to knock Marvel, but DC has a much more solid digital footing than Marvel had then or has now. It’s also a good touch that the print edition is going to be like material, as the Spider-Girl stuff was a bunch of random Spider-Man stories tossed into an over priced volume (and that saw sales leaps as soon as Spider-Girl entered it). Selling a monthly book about the Unlimited universe is going to be brilliant, and Marvel should have done the same with MC2.
Wow, sorry about that, I just got really bitter about Spider-Girl all of the sudden. Because this model would have saved it!
