Joan Lunden, who’s seen a lifestyle guru or two in her daytime-TV hosting days, will host a CBS reality series that aims to find the next one.
The former “Good Morning America” host will topline “Finding the Next Designing Diva,” which CBS has on its slate for later this season. The series, announced in the spring, will bring together 12 aspiring Martha Stewart types for what the network calls a “no-holds-barred competition to crown the country’s new authority on at-home living.”
“I’ve had the privilege of working side by side with some of the best chefs and lifestyle experts for years on morning television,” Lunden says, “and now I can bring that experience, as well as my hosting skills, to a show that is certain to take ‘domestic arts’ to a new level of excitement.”
“Finding America’s next lifestyle icon will, in large part, be about grace and style,” says executive producer Eric Schotz, who previously worked with Lunden on the A&E series “Behind Closed Doors.” “Joan Lunden is a television star who defines grace and style. We are thrilled to have her as our host.”
The 12 “Designing Diva” hopefuls will take part in competitions tailored to test their skills in cooking, decorating, gardening and other areas your junior high school called “home economics.” One person will be sent home each week, in keeping with standard unscripted-show protocol.
Schotz and Bill Paolantonio will serve as executive producers. The show comes from LMNO Productions, the folks who brought you both “Behind Closed Doors” and FOX’s “The Littlest Groom.”