[Beats] Rev Run to Give CMJ Keynote

FOR IMMEDIATE RELEASE

Rev Run to Deliver a Keynote Address
at CMJ Music Marathon 2005
New York, NY – July 21, 2005 – Rev Run, formerly of Run-DMC will deliver a Keynote Address at CMJ Music Marathon 2005 on Thursday September 15 at Lincoln Center’s Avery Fisher Hall In New York City. From the basements of his Queens, New York homeland where he once spun records as Kurtis Blow’s DJ to performing in front of worldwide audiences as a legendary and groundbreaking rapper, Rev Run has been a profoundly important innovator of the American cultural scene for nearly 25 years. Rev Run will address a crowd of music business executives, college radio DJs, up-and-coming musicians and key tastemakers and innovators in the music industry.
Run-DMC emerged on the scene with the boom box classic single “Sucker MCs” in 1983 and never looked back. Dressed in their trademark black hats, outfits to match and Adidas sneakers, Run-DMC swaggered onto the stage of American’s collective consciousness, determined to make rap music more than a street soundtrack for folks in the hood. Rev Run’s first solo record, Distortion, will be released on September 13 on RSMG (Russell Simmons Music Group). “Run-DMC knocked open the doors to commercial freedom for the rap generation,” stated Russell Simmons. “Their very best efforts were big in the streets and were ahead of their time when it came to the mainstream. The music from Rev Run on Distortion is honest; it’s creative, special and refreshing. He’s being true to himself.” Look for Run to star later this fall in ‘Run’s House,’ taken from Run-DMC’s 1988 hit of the same name, on MTV. The reality show will reveal the family life of Run, his wife and five kids and will be aired in the slot previously occupied by “The Osbournes.” For updated information on Rev Run, speakers, panels and performers at CMJ Music Marathon, visit www.cmj.com/marathon.

This year marks the 25th Anniversary of CMJ Music Marathon which will be held from Wednesday, September 14 through Saturday September 17 at Lincoln Center. CMJ Music Marathon 2005 plays host to an extraordinary array of bands, fans and music business professionals, offering 1000 shows at more than 50 venues. Recognized as one of the world’s largest and longest-running music events, CMJ continues to serve as a springboard for the best new music talent from a variety of genres. This year, performers include The Arcade Fire, Atmosphere, !!! (Chk Chk Chk) Dungen, Brian Jonestown Massacre, The Juan Maclean, John Vanderslice, The Hold Steady, Wolf Parade, Blackalicious, Dandy Warhols, Longwave, Regina Spektor, Particle, Diamond Nights and many more. CMJ Music Marathon also features more than 50 panels exploring some of the most critical issues facing today’s volatile music business. Additionally, CMJ Music Marathon 2005 presents the CMJ FilmFest, featuring screenings of cutting-edge films from emerging and established filmmakers.

Register for CMJ Music Marathon at a discount price before August 12th at www.cmj.com/marathon. The site also contains a complete listing of performers, updates and information about press registration for the marathon. CMJ Music Marathon 2005 sponsors include Spin and Myspace.com

About CMJ
The CMJ Network connects music fans and music industry professionals with the best in new music through print, interactive media, and live events. CMJ New Music Monthly, launched in1993, was the first consumer magazine to include a bound-in CD sampler. CMJ New Music Report, a weekly music business trade magazine launched in 1978, is the primary source for proprietary charts of non-commercial and college radio airplay and independent and trend-forward retail sales. CMJ.com offers a digital music discovery service, information resources, and community to new music fans, professionals, and artists. CMJ Events produces live music events and conferences, including the legendary CMJ Music Marathon, the largest and longest-running music industry event of its kind, which celebrates its 25th anniversary in New York City on September 14, 2005, and the new CMJ/Rock Hall Music Fest produced in partnership with the Rock and Roll Hall of Fame and Museum in Cleveland. CMJ Access is an integrated marketing agency specializing in providing its clients unparalleled access to the college and young adult demographic and emerging music world. Log on to www.cmj.com for more information about all of CMJ’s products and services.