Dana White recently did an interview where he specifically talked about competing with Vince McMahon and WWE, and how he views that landscape.
On Vince McMahon:
“I love Vince. He’s a (expletive) animal isn’t he?” said White when asked if the UFC doing its first Monday night event in an attempt to go head-to-head with WWE.
On His relationship with Vince:
And I respect this guy. I like Vince McMahon. I’ve had breakfast with him. He’s a good guy, but he is a (expletive) animal. I’m not trying to beat him on Monday night. I don’t think we would beat them. Those guys pull killer ratings. It’s been like the highest rated show on television forever. We’re just putting a fight on Monday night because Spike wants us to
On Competing with WWE:
I think we’re two totally different, pro wrestling is totally different than the UFC and mixed martial arts.