Taylor Swift Signs New Deal With Sony

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Four-time Grammy award-winner Taylor Swift will be helping Sony with their latest marketing blitz. She is promoting the new line of Cyber-shot digital cameras. Swift will be loving on the DSC-TX7 digital still camera with intelligent iSweep Panorama wide-shot feature.

There will also be print and digital ads throughout June. Expect a plethora of Swift/Cyber-shot related social media adverts too. This year-long campaign is likely to branch out wider than just the TX7. One commercial will show Swift visiting the Sony Innovation Center to receive a broadside of Sony product propaganda.

Murtz Jaffer is the world's foremost reality television expert and was the host of Reality Obsessed which aired on the TVTropolis and Global Reality Channels in Canada. He has professional writing experience at the Toronto Sun, National Post, TV Guide Canada, TOROMagazine.com and was a former producer at Entertainment Tonight Canada. He was also the editor at Weekendtrips.com.