For nearly a decade, Citi has offered thousands of live events annually to their cardmembers through the Citi Private Pass program. Now, Citi is offering behind the scenes backstage access available anywhere, anytime as a sponsor of Yahoo Live, a pioneering music experience on Yahoo, including the Live Nation Channel which offers fans a live concert 365 days a year.
The new series Backstage with Citi is an extension of Citi’s long-standing relationship with Live Nation. As part of Backstage with Citi, Yahoo News Global Anchor Katie Couric regularly interviews artists who are showcased as part of the series, giving Citi card members who are music fans a glimpse behind the scenes with in-depth, compelling, interviews with some of the biggest names in music.
Interview segments are available exclusively on www.citiprivatepass.com for 48 hours before it posts on Yahoo.
Tags: Charli XCX, Katie Couric