The Wrap reports that Disney Board Chairman and CEO has announced a new Disney streaming service that will be costed lower than Netflix…
“Our plan on the Disney side is to price this substantially below where Netflix is. That is in part reflective of the fact it’ll have less volume.”
…and would launch in 2019 leading to thee repatriation of Marvel super-hero properties from Netflix.
“The media landscape is increasingly defined by direct relationships between content creators and consumers, and our control of BAMTech’s full array of innovative technology will give us the power to forge those connections, along with the flexibility to quickly adapt to shifts in the market. This acquisition and the launch of our direct-to-consumer services mark an entirely new growth strategy for the company, one that takes advantage of the incredible opportunity that changing technology provides us to leverage the strength of our great brands.“
Consumer costs for Netflix in the United States is between $7.99 and $13.99 per month.
Tags: Disney, Netflix, Star Wars