WORLD WRESTLING ENTERTAINMENT
Estimated average attendance 8/09 4,544
Estimated average attendance 8/10 4,206* (-7.4%)
Estimated average gate 8/09 $144,359
Estimated average gate 8/10 $145,555* (+0.8%)
Percentage of house shows sold out 8/09 23.5
Percentage of house shows sold out 8/10 10.0*
Average Raw rating 8/09 3.69
Average Raw rating 8/10 3.33 (-9.8%)
Average Smackdown rating 8/09 1.86
Average Smackdown rating 8/10 1.70 (-8.6%)
Average ECW rating 8/09 1.19
Average NXT rating 8/10 0.93 (-21.8%)
*Overseas events not included in average
August 2009 SummerSlam (14,116 sellout/$913,880 live gate/369,000 buys/est. $6.11 million PPV revenue)
August 2010 SummerSlam (14,178 sellout/$922,600 live gate/350,000 buys/est. $6.42 million PPV revenue)
Buys -5.1%; Overall event revenue +4.6%
