This past weekend’s Live Earth concerts—taking place all over the world in nine different cities and being broadcast by various media platforms such as MSN, NBC, Bravo, Sundance and Sirius Satellite Radio—broke a record for an online entertainment show by generating more than 9 million Internet streams. I was one of the streams for the MSN feed on Madonna, which seems to pull a lot of traffic considering the bumps I got during the streaming. I enjoyed the experience much more listening to the United Kingdom feed on Sirius without any problems of course.
I watched the highlights on NBC, which choose mostly the United Kingdom’s concert to showcase. Everyone seemed to be having a good time and I thought the audio was only really bad during Shakira’s performance of “Hips Don’t Lie”. However, since she was working her hips really well, she was defining the song in her own way.
I really dig and support the cause strongly to end the global crisis and felt that the short “answer the call” promo spots were effective. Of the most viewed videos today on YouTube, 33 of them were Live Earth-based footage including Madonna, The Smashing Pumpkins, Metallica, Spinal Tap, Rhianna and Bon Jovi. For me, Madonna is still the highlight of big global events like this, including her song for Live Earth called “Hey You”.
The true test is what happens from here. Thanks for reading, make your moment your breakthrough.
