John Cena was defeated by Wade Barrett, as detailed earlier, and is now a member of Nexus. It is unknown if this constitutes a heel turn.
What was surely a heel turn was Paul Bearer giving Kane the urn with which to hit the Undertaker and cost him his match. Bearer then left with Kane.
For full show results, click here. For 10 Thoughts, click here and a report card on the show, including match ratings, here.
Tags: Hell in a Cell, hell in a cell 2010, Hell in a Cell PPV, john cena, nexus, undertaker, Wade Barrett, WWE