WWE Embraces A Smart TNA Marketing Idea

At last night’s WWE event in Toronto, WWE held a promotion where fans that purchased Dolph Ziggler’s new pink t-shirt could meet him for a quick signing during intermission of the event. This is EXACTLY what Don West “pimps” at all of TNA’s house shows and while it gets a little overbearing, it is a very smart marketing move as fans not only get a new t-shirt but also a meet and greet with a WWE Superstar.

Quick Quip: When covering the TNA house show in Connecticut, the whole Don West “Insane Deals” schtick got pretty old quick but the amount of people buying into all of it was insane. You really can’t blame WWE for jumping on this idea.

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Source: PWInsider

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