DC posts up two commercials that they will be airing to promote the new 52. Not sure if they will be on TV, but Hero Complex is reporting that they will be airing in movie theaters as part of National CineMedia’s “FirstLook” pre-feature programming.
Skitch commentary: The ads are kind of cool, but not all that ground breaking. And that is about the worst guitar track I have ever heard. It’s a shame, back in the day G.I. Joe comics used to have some great animated commercials. That is what led to the cartoon actually. I was really hoping for something real cool like that.
These days, there are so many entertainment options out there, DC is going to need to make a much bigger splash than that to grab new readers. I do like that they linked to the Read DC site which has links to comic shops and the digital comics.
